The Day Old Media Died
If you’ve got a few minutes, check out the first couple of verses of this nearly syllable-for-syllable adaptation of Don McLean’s epic “The Day the Music Died.” Some clever, euphonious devil has reworked it as a eulogy for the fat old days when media buys had all the subtlety of carpet-bombing runs and decisions were driven by martinis and nicotine instead of engagement and ROI.


